CORAL

THE HISTORY OF CORAL

The origin of coral was first told in Greek mythology by the story of Perseus. Having petrified Cetus, the great sea monster threatening Andromeda, Perseus rescued the sea monster by slaying Medusa. Legend has it that he placed Medusa's head on the riverbank while he washed his hands. When he recovered her head, he saw that her blood had turned the seaweed into beautiful red coral.

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NATURE'S GIFT: PRECIOUS CORAL

Coral grows in the ocean and is made up of millions of miniscule marine creatures known as coral polyps. These polyps build their shell-like, hard, protective homes by secreting calcium carbonate around them. Over time, the polyps die in their homes and become a part of the structure. The next generation of polyps continue the cycle, building their homes atop those of the previous polyp generation, adding to the growth of the ever expanding coral reef. Annually, coral is said to grow between .3 and 2 centimeters per year. It has been noted that a coral reef can take up to 10,000 years to form.

CITES PROTECTION

Being so rare and precious, it is important that Coral used in fine jewelry is harvested responsibly and properly cared for. Many species of the coral used in Coral Jewelry today are protected by CITES, the Convention on International Trade in Endangered Species of Wild Fauna and Flora.

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MORE THAN CORALS & PEARLS

We're Hawaii's choice for pearls and coral, however, we're also the top choice for other materials and feature more than 12,000 designs.